Really nice move by New York Knicks point guard Stephon Marbury.
From the LA Times:
Parents stand up and cheer as a $15 sneaker enters the gameVery nice -- the article also mentioned that Eminem has his 'brand' out there and they sell for $800. Talk about keeping close to your roots...
An NBA star knows many families can't foot a $200 bill for high-end shoes, so he's created his own signature line.
Waiting in a winding line for autographs from his favorite NBA player, 15-year-old Brian Cox lifted the lid of a shoebox to show off his synthetic leather high-top sneakers with black sides and blue-and-orange soles.
At a price his mother doesn't mind � $14.98 � he got his fourth pair of Starburys this week, a sneaker created by New York Knicks point guard Stephon Marbury. Joanne Cox brought her two teenage sons to Steve & Barry's University Sportswear after church Sunday for the launch of Marbury's spring line.
The NBA star "grew up in a poor neighborhood just like we did," said Cox, who is raising the boys on her own. She says it is not easy on the wages she earns as a city traffic officer, and she has spent thousands on her sons' shoes over the years. "Now that we got a price of $15, we're not going higher than that."
This is the world the 10-year NBA veteran is trying to change with his $15 shoes � a world where parents are pressured to shell out money for expensive sneakers while struggling to pay rent and buy groceries; a world where kids get robbed, shot and strangled over the latest styles. (In January, 10 Detroit middle school students were robbed of their Nike boots and Air Force One sneakers at gunpoint.)
