Well, not enough people fell for the Global Warming shtick so what do we do next

According to John M. Broder at the New York Times, you get a Thesaurus and start shifting your message:

Seeking to Save the Planet, With a Thesaurus
The problem with global warming, some environmentalists believe, is �global warming.�

The term turns people off, fostering images of shaggy-haired liberals, economic sacrifice and complex scientific disputes, according to extensive polling and focus group sessions conducted by ecoAmerica, a nonprofit environmental marketing and messaging firm in Washington.

Instead of grim warnings about global warming, the firm advises, talk about �our deteriorating atmosphere.� Drop discussions of carbon dioxide and bring up �moving away from the dirty fuels of the past.� Don�t confuse people with cap and trade; use terms like �cap and cash back� or �pollution reduction refund.�

EcoAmerica has been conducting research for the last several years to find new ways to frame environmental issues and so build public support for climate change legislation and other initiatives. A summary of the group�s latest findings and recommendations was accidentally sent by e-mail to a number of news organizations by someone who sat in this week on a briefing intended for government officials and environmental leaders.

The people running the Global Warming Climate Change machine hijacked the environmental movement and they are doing more damage to our Planet than could be done if people were setting out to deliberately cause a change in our climate. By redirecting people's attention and efforts away from our present Solar minimum and the resultant cooling of the Earth, they are setting up hundreds of thousands of people for a long and painful death from winter's cold temperatures. All the while they are making every attempt to throw a monkey wrench into our fuel use and future development so that the cost of the fuel to heat your house and to drive your car will be far and above what it would normally be in a true market economy. It is not about the Environment -- it hasn't been for the last twenty years. It is about Power and Control -- Social and Cultural Marxism. Hat tip to Anthony Watts at Watts Up With That for the link to the story and be sure to peruse his 70+ comments -- some good links and thoughts...