Now this is very nice - Gibson Guitars

From their foundation: Gibson Foundation:

Gibson wants to connect with Musicians who lost their Guitar in the recent Tennessee Tornado
Nashville is stepping-up for those who need support in the wake of the recent severe storms and Gibson will be a part of that support in many ways.  One way that Gibson will provide immediate help is to give a guitar to any musician who had their guitar damaged or destroyed by the recent Tennessee tornado.  If you or someone you know lost their guitar in the recent storm, let them know about the Gibson Gives Guitar Recovery Plan (Gibson’s Foundation) and check out our GibsonGives.org site for more information.  

“Our goal is to get a guitar back into the hands of anyone who has had their guitar damaged or destroyed in the recent Tennessee storm,” says Dendy Jarrett, Executive Director of Gibson Gives.  “As a Nashville, Tennessee-based company, we are also engaging with our artists and other partners to provide support across many areas.”

A nice gesture from a very good company. They did not have to do this and also, they could be milking this for a lot of publicity. Instead, they are doing a very quiet reaching out and helping Nashville artists. Well done Gibson.