134 years of pre-existing history tossed in the trashcan - Quaker Oats. From Today:
Aunt Jemima to remove image from packaging and rename brand
The breakfast brand Aunt Jemima is removing its logo and will be renamed amid public outcry that the branding perpetuated a racist stereotype, its parent company said Wednesday.
Quaker Oats said in a statement that the longtime brand will remove the controversial image of Aunt Jemima from its line of maple syrups, pancake mixes and other foods starting at the end of 2020, while the name change will happen at a later date.
“We recognize Aunt Jemima’s origins are based on a racial stereotype," Kristin Kroepfl, vice president and chief marketing officer of Quaker Foods North America, said in a statement to NBC News. "While work has been done over the years to update the brand in a manner intended to be appropriate and respectful, we realize those changes are not enough.”
Not enough? Nothing is enough for the social justice warriors. Once you yield, they will keep pushing until you are destroyed. In a situation like this, people need to punch back twice as hard. Now more than ever. The Aunt Jemima website is still here - time to screen-cap it before it goes away down the memory hole.
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